# Identity: The Critical Link in Retail and Hospitality’s Digital Future

**URL:** <https://community.auth0.com/t/identity-the-critical-link-in-retail-and-hospitality-s-digital-future/186488>\
**Category:** Blog Discussions\
**Tags:** security, identity\
**Created:** [May 8, 2025, 2:59pm UTC](https://community.auth0.com/t/identity-the-critical-link-in-retail-and-hospitality-s-digital-future/186488 "2025-05-08T14:59:20Z")\
**Posts on this page:** 2\
**Page:** 1

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**Author:** ![robertino.calcaterra](https://sea1.discourse-cdn.com/auth0/user_avatar/community.auth0.com/robertino.calcaterra/32/66825_2.png) [@robertino.calcaterra](https://community.auth0.com/u/robertino.calcaterra)\
**Post date:** [May 8, 2025, 2:59pm UTC](https://community.auth0.com/t/identity-the-critical-link-in-retail-and-hospitality-s-digital-future/186488/1 "2025-05-08T14:59:20Z")

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Why retail and hospitality’s medium and long-term future will belong to brands that modernize customer identity.  
[Read more…](https://auth0.com/blog/identity-the-critical-link-in-retail-and-hospitalitys-digital-future/)

✍🏻 Brought to you by **Bradford Peirce**

 ![Identity: The Critical Link in Retail and Hospitality’s Digital Future](https://global.discourse-cdn.com/auth0/original/3X/9/b/9bae22531f799c17f57ae6842a8bcd29b8125ebe.jpeg)

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**Author:** ![robertino.calcaterra](https://sea1.discourse-cdn.com/auth0/user_avatar/community.auth0.com/robertino.calcaterra/32/66825_2.png) [@robertino.calcaterra](https://community.auth0.com/u/robertino.calcaterra)\
**Post date:** [May 8, 2025, 3:00pm UTC](https://community.auth0.com/t/identity-the-critical-link-in-retail-and-hospitality-s-digital-future/186488/2 "2025-05-08T15:00:05Z")

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